Founded by Edoardo Bianchi in 1885
Autobianchi Bianchina
Cabriolet - 1963
Autobianchi was an Italian automobile manufacturer,
created jointly by Bianchi, Pirelli and Fiat in 1955.
Autobianchi produced only a handful of models during its lifetime, which were almost
exclusively small cars, with the biggest being the short-lived Autobianchi A111, a small family
car. Autobianchis were priced higher than Fiat models of similar size and the brand was used
by Fiat to test new and innovative concepts which later found their way into mainstream Fiat
vehicles; these concepts included fibreglass bodies and front-wheel drive.
The most famous Autobianchi models include the A112 released in 1969, a small hatchback
very popular in Italy for racing, and which ceased production in 1986; as well as the Y10,
which was the first car to use Fiat's new FIRE (Fully Integrated Robotised Engine). The
Primula was the car with which Fiat introduced the particular front-wheel drive arrangement
of engine, transmission and differential (final drive) that has become prevalent in its cars
today. This car competed with the Innocenti-built Mini, which was the inspiration for the
drivetrain layout.
Autobianchi was bought by the Fiat group and integrated into the operations of Lancia. The
marque survived in Italy until the end of the Y10's production in 1995, but became extinct
elsewhere when the model was rebranded as a Lancia in 1989.
History
Bianchi, founded by Edoardo Bianchi in 1885 and now remembered primarily as a bicycle
manufacturer, was also active in passenger car manufacturer from 1899. Bianchis were in
general high-end luxury cars, made with high attention to detail. The company's factory in
Abruzzi was destroyed by bombing during World War II. Edoardo Bianchi himself died in 1946
in a car accident, and the ownership of the firm passed to his son, Giuseppe. Even though a
new, modern facility was constructed in Desio after the war, economic conditions forced
Giuseppe not to resume passenger car production, but rather to focus on bicycles,
motorcycles and commercial vehicles. Bianchi bicycles are still manufactured.
Bianchi's general manager, Ferruccio Quintavalle, wanted to take advantage of the company's
extensive experience in manufacturing cars and ordered the preparation of studies and
prototypes of possible new models. Soon it became apparent that resuming passenger car
production would not be feasible without a help of stronger partner. Therefore, Bianchi
turned to large industrial groups Fiat and Pirelli with a proposal to form a new company to
produce automobiles. Thus, the Autobianchi company was born, with the agreement signed
by the three parties on 11 January 1955 and share capital of 3 million lira, 33% of which
belonged to the Bianchi family. A new, modern, purpose-built plant for the production of
Autobianchi cars was erected on an area of 140,000 square metres in Desio.
Each of the partners had a clearly defined role and interest in the venture. Fiat was to
provide the technical base and components for the assembly of the cars. It was seeking to
capture the premium niche of the small car market, at that time occupied by coachbuilders
such as Moretti and Vignale, who were building their models on Fiat chassis. Pirelli, which
was to supply tires for the cars, sought to expand their OEM market share. Bianchi, was
assigned the duties of preparing the bodies and assembling complete vehicles; a step towards
their desired return to full passenger car production.
Bianchina
The first car to be produced by the new company was the Bianchina, whose name was a
tribute to Edoardo Bianchi's first 1899 car. The Bianchina was based on Fiat 500 mechanicals
– with its two-cylinder, air cooled engine mounted in the rear – but featured a completely
new stylish body designed by Luigi Rapi, who was in charge of Fiat's special body unit and
helped to set up production in Desio. With many premium design and equipment features,
the Bianchina emerged as an upscale minicar, slotting above the Fiat 500 in the market.
Marketed as a "second vehicle in the household", and a luxurious "recreational vehicle", also
being targeted at affluent middle-class women, it mirrored the increasing affluence in Italian
society.
The first Bianchina rolled from the production lines in Desio on September 11, 1957 and had
the unusual body style of a two-door landaulet, called "Trasformabile". It remained the sole
body style until 1960, when a two-door "Cabriolet" was introduced, followed by a three-door
estate version, the "Panoramica" and a two-door saloon, the "Berlina". Finally, two van
versions were launched: one resembling a two-seater version of the Panoramica, and another,
with a raised and expanded cargo section.
1963
Engine
295 cc
2 cylinders
Power
13 HP
Top speed
85 km/h
Lenght/width
2,29 m/1,38 m
Weight
340 kg
Car is based on Fiat 500 technics,
also known by the name Autobianchi
Eden Rock. The Cabriolet model is
very rare. Sales value in
international car auctions would be
more than 20.000€ (2014).
Photos mainly by Matti Kreivilä. Historical facts and technical details of the vehicles provided by Wikipedia. Movies YouTube.